Blackblot PMTK Methodology™ Implementation

Blackblot PMTK Methodology Implementation

The product management team is a central corporate function which combines business perspectives, market sensing and process experience. These competencies are crucial to ensure that products that are planned and developed today will succeed financially and help a company reach its business goals.

In a rapidly changing market, proper development of the appropriate products is a complex challenge that many companies are faced with. A proper response to this challenge necessitates the existence of a team of product management professionals supported by efficient work processes.

The product management process in an organization hinges upon two key elements:
  • Professional training that is based on a complete and structured product management methodology
  • Correct implementation of a product management methodology in the organization

The challenges in implementing a product management methodology are:
  • Determining the appropriate product management methodology implementation process
  • Properly customizing the product management methodology to the organization


Every company needs a somewhat adjusted product management practice and implementation process due to the company's own internal culture, nature of the markets in which the company operates, the type and complexity of its products and the character of the competition, customers and users.

Blackblot provides an expansive offering which includes the instruction of an orderly product management methodology that is based on the Blackblot Product Manager's Toolkit® and extensive experience with large and small companies in adapting and customizing product management tools and processes. The coupling of a proven methodology with extensive implementation experience provides for a unique winning combination that fosters process improvement and efficiency.

The implementation, customization and adaptation includes proper use of the documents and tools that are learned in the Blackblot Strategic Product Management™ training program. The implementation project closely follows the PMTK Implementation Plan, a phased process for introducing and implementing Blackblot PMTK Methodology™ within a company. This is the basis for formulating the improved product management process so that it fits the company's existing culture and current work practices.