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Blackblot Market-Value Pricing™ Course

Download Syllabus The Blackblot Market-Value Pricing (MVP) is a one-day advanced course that provides attendees with the knowledge, skills, and tools to effectively contribute to product pricing activities.

Pricing is immensely complex, multi-varied, and driven by numerous conjoint considerations with far-reaching consequences.

This course delineates useful concepts, models, and processes that aid the making of actual pricing decisions.

The MVP course is based on the PMTK MVP Model which is a market-value centric pricing process that guides sets of managerial decisions that help determine a product's price.

The PMTK MVP Model embodies a market-value pricing approach.

All Blackblot Market-Value Pricing™ course training graduates worldwide receive a free digital copy of the Blackblot MVP Book.

Details of the course daily agenda and curriculum are in the Blackblot Market-Value Pricing™ course syllabus.


Onsite private courses are available to corporate product teams worldwide with five or more attendees.

Online public courses are available to individuals and distributed product teams.

For price quotes, private training requests, and general inquiries, please contact the Blackblot team.