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Question: “My company is in the process of adopting the Blackblot format of writing MRD’s and we are seeking some tangible metrics to help us verify that we are properly implementing the methodology. 1) How can we measure the quality of articulation of the market requirements? For example, the statement “User shall be able . . . → Read More: MRD Quality Metrics Question: “We are trying to tailor the PMTK templates for our own internal needs, but some of that content can be arguably placed in different documents. Can you please clarify this discrepancy?” Answer: In product management there are three core deliverables. These are the Business Case, Market Requirements Document (MRD), and the Market . . . → Read More: PMTK Templates – Content Location Question: “What is an invention and what is innovation? Are they actually the same?” Answer: One of the most important things in product management is to have a clear and consistent set of terms. Otherwise people will have different interpretations for the same thing. Invention is an idea that improves an existing solution or . . . → Read More: Invention and Innovation Question:“In the product requirements module of the Strategic Product Manager course I had attended there is a slide about the ‘Chevrolet Cavalier Anti-jacking Devices’. Could you please expand and provide more information about this example?” Answer: The “Chevrolet Cavalier Anti-jacking Devices” slide in the Procedural Requirements Management™ (PRM) seminar is an example of an . . . → Read More: Flawed Product Feature |
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